New Wallpaper!

Because nothing says "I'm getting ready to go back to school!" quite like cartoony wallpaper, eh?

I've just added this blue beauty of a Black-and-White Jigsaw (complete with some interesting sticks) and dressed to fight in some odd armor we've not seen in the pages yet. Is it a teaser for this upcoming episode, or just an excuse to draw Jigsaw in a new outfit? Maybe it's both!

Either way, you can snag one of the full-size versions of these (available in five different resolutions!) for a token donation through the Last Resort homepage.

TWO Bonus Updates You Won't Want to Miss!

Looks like someone decided to donate after all... enough to make it a pair of bonus updates, in fact. Check back this upcoming Wednesday (as well as next week's Wednesday!) to see the new pages.

... And I hope that you all enjoy them because that'll just about wipe out my buffer until I have a chance to draw more actual pages. Oy.

#74 Up! (oh, and a Possible Bonus Update soon...)

I am SO glad I have a buffer when I feel sick and icky and just want to go to sleep... like right now. Enjoy the update while I'm unconscious.

Oh, and not to encourage anyone into actually depleting my buffer before the school semester is over (even if I do have enough pages now to last at least that long), but someone was generous last night with $30. If you're looking for a cheap way to force a bonus update soon by donating a little more, there's your opportunity.

No pressure. Donations don't go moldy, after all.

The One Lesson Every Webcomic Creator Must Learn

First off, a confession: Webcomics make me sick.

Actually, let me rephrase that. I like having a webcomic, drawing a webcomic, starting a fandom for it, bringing my characters to life . . . so in actuality, my webcomic keeps me healthy. It's the way other people treat their webcomics that makes me sick, makes me want to stop reading, makes me furious for ever liking their comic to begin with... and believe it or not, it makes me even MORE upset than the average reader of such a comic, because it makes my job that much more difficult.

So, please, if you have a comic . . . for my sake and everyone else's, learn this:

Respect.
Your.
Readers.

This is not optional. If you want to stand ANY chance of going anywhere in webcomics -- and I don't care if anywhere is becoming DC/Marvel's lapdog, or printing your book, or even just making a little money on the side -- you need to learn this.

Ask any fan of webcomics, and they all have a story about how they were "burned" by less scrupulous artists: either their idols were a little too rude to a fan or three at a convention, online drama erupted that somehow managed to become part of the folklore of the site, they slowed down to the point nobody knew when the story was going to pick up again, or even (God Forbid!) they stopped working on the comic just before the story was about to end.

Yes, creating content about your stories, crafting beautiful panels and imagery, organizing your website for appropriate content . . . this is all important, perhaps even necessary. In spite of this, so many people seem to forget that starting a comic (especially one that contains a story) is supposed to be a general contract between an artist that they will do what they can to tell the story, and in turn readers will reward the artist for this with patronage and profits. Stop the story before it's done (or before you can at least bring it to a satisfying conclusion), you break the contract. Give people what they wanted all along, and you'll be a hero for it.

Difficult? Sure . . . but at the same time, for every person who makes a great-looking comic they can't continue, there's an artist struggling against this stereotype that webcomics are not "serious" ventures -- that they're made to be abandoned as soon as the artist lands a real job / turns sixteen / loses their virginity. I can't tell you how many times people have told me they're so shocked that a once-a-week comic could actually captivate and keep them panting for the next page just like a daily comic . . .

. . . and this is without including the fact my father told me over lunch at MomoCon how impressed he was with what I was doing, since most comics that fail tend to crap out around the hundred-strip point.

Yes, I know I'm only up to 80 pages right now, but it only underscores how ridiculously low the bar is set for webcomics.

(EDIT: As of July 8, 2008, I'm about to reach the hundred-strip point, and I'm starting to see WHY folks crap out. Yeesh.)

It's not my fault that people have these expectations about webcomics and are shocked to find a comic where, somehow, it manages to do simple things like help the reader find all the information they want, updates when it says it does, and god forbid, doesn't insult the reader's intelligence. And as much as I would be justified naming a few especially bad examples of this, even among popular, "successful" webcomics . . . if there's one thing I actually find relevant from reading about people like Judith Butler in class, it's that expectations like this come from only one thing: sedimentation.

(And yes, I'm as shocked as you are that I somehow managed to relate a feminist philosopher to a rant about webcomics. My apologies. I'll try harder in the future not to drag my schoolwork into the blog.)

One thing stacks on top of everything else and continues ad infinitum until it becomes accepted. Every Dead Piro Day, every Guest Comic, every Filler update, every "I swear I'll update in a few weeks!" post . . . it all adds up to this expectation that webcomics are unreliable, and damn it, sooner or later everyone decides this is just how webcomics work.

The only way to fix it is to start becoming reliable, and realizing that if you expect to survive off the generosity of others, you damn well better give them something for it. Maybe not necessarily what they want (though it helps), but at least what you say you'll give 'em. Of course, there's more than reliability involved, but it's far and away the most obvious show of respect. The next trick, of course, is how to make it clear to new readers that you have their best interests at heart too.

If you're willing to do what you can to help, I don't have all the answers up yet (though here are some steps in the right direction), but that's easily fixed with a little bit of time... and a subscription to the RSS feed, if you're not already on it.

You owe it to yourself. You owe it to your readers. You don't have to put them before your own health or anything crazy; but you do have to remember that they're here for you because you offer them something special.

Don't blow it.

Another Bonus Comic On The Way! (also, Another Commission Complete!)

Well, it looks like fortune's smiled again, so another Bonus Comic is due for this upcoming Wednesday!

. . . all this convention bonus stuff must be spoiling you guys. As happy as I am to get out there, have fun and keep you guys entertained as a side effect, I'm even happier I don't have any more to worry about until summer . . . especially as I have a few commissions to catch up on. Thanks to all the way-too-generous and just plain entertaining folks I've seen at the cons, and I hope you're enjoying all the fun.

Speaking of which, speculation is already rampant in the forums as to who gets picked. Feel free to place your bets (there or in this post, I'm not picky), or you can just go and stare at the pretty commission of Mischa featured in the previous post. Either one works; I think they both look pretty awesome.

Gaming Project Wonderful: Fewer Ads, Bidding Nothing Makes You More Money

When Project Wonderful first came out and approached the webcomic communities, people thought the new "Infinite Auction" model would revolutionize advertising as we know it. Finally, everyone thought, people would get paid what they were worth! Of course, nobody realized what "they were worth" actually meant.

Make no mistake, Project Wonderful is a clever system, and it's certainly more entertaining (and easier) to become an advertiser on there than ever before. The problem is that (like most advertising media), Project Wonderful is working in the Advertiser's favor, so it's up to the publishers to do everything they can to make sure their properties make as much as they can. Fortunately, it's easy to be both, and there's only a few things that need to be done to get the best results possible, to beat Project Wonderful:

1. Comb the Freebies. Sometimes bids go for $0.00 (as in absolutely free), and believe it or not, these things will allow you to use completely free advertising. By bidding on these, you force paying customers to pony up (which does at least a little good for the people offering the space, as even 1 cent of profit is better than making absolutely nothing), and/or you get some free airtime, which drives new traffic to the site and improves your own statistics (see below). Remember, you can only make a zero bid for two days at a time, and even if someone else already had a $0 bid on the slot, that just means that you can either force them to pay, or you'll get the spot once their two days runs out.
   
   The best way to do this is to use Firefox to access PW, search for a specific size ad, and target the ads with a $0.00 current bid and no minimum; then open up a huge number of tabs to bid on those zero-spaces once you've pulled out a good number to bid on. At least 25% of those will likely result in immediate high bids. Even if they're on lousy sites, it's exposure nontheless, and it's also an easy way to test out similar ads against each other (which allows you to E.A.T. on your ads prior to actually laying out some cash!)
   
   
2. Don't Be Picky. Waiting for a publisher to accept your ad is a drag, and likewise, you're missing out on money from each and every ad you do accept, because you get credited every 30 minutes! Even if you like one ad over another, keep in mind that everyone else's bids drive up the price of the one getting the top slot right now, so being picky is in nobody's best interest.
   
   Why? Because EVERY BID BUILDS ON THE OTHERS. Here's a quick demonstration of a typical bidding scenario on a single ad space:
   
   
   • Bidder A is willing to pay $1 on the space, but nobody else wants it. Even though A could pay, it is an unconstested bid, so A gets the slot for free, and the publisher gets no money even though A is willing to pay $1.
     
   • Bidder B comes along with a $0.00 bid, since he's looking for free advertising. Suddenly there are more bidders than spaces available, so bidding begins to come into play. Even though B is freeloading, it's still an active bid, and so A is finally forced to pay (it's only a cent, sure, but that's better than nothing!).
     
   • Bidder C comes along and bids $0.05. Now A has to pay $0.06 in order to keep C from claiming the space.
     
     
   In other words, the only way you get A to actually pay $1 is if someone bids up to $0.90 on the same slot at the same time. This is great for advertisers because it ensures they never pay more than they want to, but the only way publishers (i.e. you) get to see these huge returns is if a bidding war actually starts. Also, it means you shouldn't discourage smaller bidders, because their presence forces bidding wars and gets higher-paying advertisers to shell out more money. Bidders will often pull out when they realize they're being outbid, which is a pain in the ass in and of itself when you're counting on certain bidders to keep your prices high, so don't help the process along unless there's something REALLY wrong with a higher-rated ad than you're comfortable with.
   
   The best way to encourage bidding wars is to keep the number of ads available at any given time down to begin with, and that means showing the largest ads you can for a given space. Larger ads pay better (Note how the Skyscraper ad on the blog tends to outperform the banner ads on Last Resort's front page, even though the blog receives only a fraction of the traffic), and the more spaces you have, the more people you need to even be interested in advertising there to make a single cent (once again, the ads only start paying off when you have more bidders than available slots!).
   
   
3. Expect Logarithmic Returns on Traffic. Put bluntly, there are a lot of sites with very little traffic, and very few sites that get a lot of traffic. As you accrue more traffic, you should receive exponentially higher bids for that traffic because you are now competing with fewer and fewer sites that have the same level of traffic.
   
   This gets back to the initial problem again of furthering your exposure, but it also means that when you start to see an improvement in ads, it also means you're getting more/better traffic as well.

Keep in mind that Project Wonderful should not be your only source of income; while more consistent than donations, it can be incredibly hard to see worthwhile returns when starting out. The good news is that Project Wonderful can run alongside Google Adsense (Google's restrictions apply only to content-based ads; Project Wonderful doesn't care about content!) , and it can provide a new set of statistics for you to keep track of, giving you a better sense of where to put your ads (and also how to further improve your advertising gain!)

And when you realize how easy that can be, it's just wonderful.

Last Resort Bonus Updates: The Gift that keeps on giving!

Thanks to a certain generous individual, we have another 2 bonus updates coming your way, just in time for Christmas!

...what? It's not "Holidays" now 'cause Hanukkah was a few weeks ago...

Either way, remember to check back this upcoming Wednesday and the Wednesday after that. :)

Project Wonderful, Google Analytics, and Experimenting with the Website

Been busy on a lot of things (not the least of which is end-of-semester prep) along with trying to figure out what else is good to do for the website. Consider this a random-dump post versus anything else.

• Google Analytics is still in the "Well it's interesting, bot how useful is it?" category. It's one thing to know you have X% of a bounce rate, but another to understand how much any given change can reduce that rate. And while Funneling and Goals are nice, on a non-defined page that isn't really selling anything (except perhaps either donations and/or Project Wonderful ads), it's only so useful.
  
• Speaking of Project Wonderful, I'm trying out some new ads by these folk, in order to take a little pressure off of the donation meter. I receive (almost) as big a percentage off of these as I do from donations, even though the current amount is still just pocket change.
• Cast Images are coming soon (while comic pages are still needing to be done, cast images are surprisingly quick to do) ; I intend on posting them in packs of 4 at a time, due to the large number of characters we have so far (there's at least 20 'main' characters right off the bat . . . Not as many of them are visible at any given point, but that's still a huge amount of people compared to most other webcomics). In the meantime, for those looking to get a sneak preview, already-completed images are showing up at DeviantArt before they end up here. They're just the images through; the text to go with these images will arrive when they show up on the website.

Until next time, folks!

That Worked Fast. Bonus Update Tommorow!

Apparently the old adage of having many interested fans vs. one dedicated fan just paid off.

Thanks to that, we've got two bonus updates to do. One goes up tomorrow, because this particular fan was eager for his fix, and the other goes up next Wednesday. At some point in-between the two we should have the usual Sunday update as well.

And at some point in all of that I'll be over here in the corner blinking in disbelief. Hoo Boy.

About the new Recharge Counter

So, you've 'probably' noticed the new battery counter on the front page asking for donations. Dun worry, I'm not suddenly showing my true colors or anything; there's been a donation counter on the page for a while, and my current hosting plan is based on how much I raise (and seeing how image-intensive hosting a comic can be, that's a fair amount of bandwidth).

Here's the deal: y'all are really starting to get into the comic, and truth be told it takes a fair chunk of my time to draw the pages (not to mention all the other little things I do, like picking up a domain name and other things). Ideally, y'all want to get the comic faster, and yet I'd still keep my buffer at a healthy size so I don't suddenly run out of comics right before I skip town for a weekend. This is a good way to test the waters and see just how much you guys are willing to put forward to advance the story, without me suddenly leaping to twice a week right when the semester's supposed to get difficult.

The Battery fills up every $50. I'll be keeping the battery counter around unless and until we need something a little more... accurate, like a monthly counter.

I'm not expecting this to actually launch me to twice weekly — More than likely it'll just give you guys a good bonus page every month or so. If I start getting into a habit (or suddenly speed up my drawing rate), the twice weekly thing might stick. But for now... hey, if you like the story and the art, donate.

BarCamp Recap (and some Comic Pluggage!)

Just came back from BarCamp Atlanta, which is an overnight convention where you put a bunch of hackers, geeks, and otherwise smart people together, get 'em all to host panels on the fly talking about whatever it is they're interested in talking about, and hopefully you get enough folk that want to hear 'em talk too. No pressure, lots of fun, always something to do or see or nibble on . . .

. . . and apparently a good number of folk who had no idea about how big webcomics are. I ended up hosting a webcomics panel last night that went over really well; I'd say 8-10 people in the room, and a lot of 'em grabbed pins after I was done and were just really impressed in general at how much effort people go to in telling their stories and convincing people to just give 'em money. Even managed to get one of 'em to walk me though signing up for a proper domain name, so if you haven't already, check out lastres0rt.com (yes, the 'o' in resort is a zero).

Most of the panel actually ended up being about a bunch of the comics I frequent and what I happen to think are examples of good stuff in the field. What actually ended up happening through was that I gave a brief overview of the Morning Coffee Firefox Extension and as a result, I showed off the comics that I had listed for Friday's lineup. My apologies if your comic isn't in this list, as it's just a review of the ones I showed off (and a brief overview of what I said about 'em, if anything special) since a couple of the guys asked me to post a list of the ones I talked about. There's other goodies, but hey, I ran out of time as it was.

• Exterminatus Now - A good class act, loved the big battle scene at the top. One of the better-rendered works.
• Ugly Hill - Can only say so much about a comic when it's currently in guest strip mode.
• Schlock Mercenary - Nothin' but good stuff about this one. Good writing, good color, even told 'em about the buffer and how having a few comics in reserve is useful. I'm sure the barely-dressed Elf helped, considering I was one of the few women at this thing.
• MegaTokyo - Eh... I basically admitted that if I hadn't gotten hooked on it previously, I probably wouldn't be reading it now. Because of the erratic schedule Fred keeps, it's almost better to wait for the books than to try and keep up online. To say the least, not a glowing review.
• PvP - Same Chapter, different verse. At least Megatokyo's late because Fred knocks himself out on quality; I'm relatively certain that if Kurtz wasn't an early adopter, he wouldn't have near the same following.
  
• xkcd - Gloriousness. Come on, it was practically a geek con, what WASN'T I going to say about this one?
• DMFA - I ended up showing off more about how Amber collects donations than the comic itself, since at least part of the panel was showing how people made money off their webcomics. Specifically the Wallpaper Wars — or as one guy put it, "Choose your Own Adventure, but with money!" In hindsight, I wish I'd shown off the Abel vs. Regina war instead. Much more dynamic and a little easier to read when you've got to work with a projector.
• StarSlip Crisis - Much love. Mostly talked about how distinct the characters in this strip are, even for a highly stylized form like Straub's.
  
• Evil Inc. - Another generally great comic. They loved the general storyline too. ^_^
• The Devil's Panties - Made for a nice segue into places like ComicGenesis and Smackjeeves. And hey, who doesn't love a local artist?
• ps238 - Showed off where Aaron has his books for sale on the site elsewhere as well.
  

All in all, a pretty decent collection of comics, with a lot of examples of how comics differ based on their quality, style, and update schedule, along with a smattering of 'A-Listers'. (and yes, I showed off my own stuff as well, but only after the others — after all, this was meant as an introduction to comics, talking about donations and other ways to make money off a brand, some comparisons with blogging, and so on).

Which just goes to show that even when you're at a place where people are doing nothing BUT talking about how to shape the internet, they're still not always getting the whole picture. ;)

Page 31: Meet the Contestants

Finally, we get to see all that the galaxy's got to offer, and you can tell somebody put diversity on the menu. They've all got names, but whether or not they all live long enough to tell their stories is another matter.

Still having a little trouble getting back into the swing of things, which may be just as well since school'll be starting up again soon. I still want to try and finish things up so the first semester's worth of comics is done before I return.

As for Dragon*Con and Anime Weekend Atlanta, the button order's been sent off and the pamphlet was finished midday yesterday, which means everything's good to go for it. The pamphlet won't be posted until at least October, so if you want it sooner, a little donation to paypal for "shipping and handling" is appreciated. So for your money, you get not only the new Daisy Archanis wallpaper, you also get a never-before-seen pamphlet sent to you.

And hey, if you're heading to Atlanta for either convention and get to see me, so much the better!